Privacy Policy
How We Protect Your Data.
Last Updated: October 24, 2025
1. Introduction
Welcome to TheRedRiverRivalry.com ("we," "our," or "us"). We are committed to protecting your privacy and ensuring you have a positive experience on our website. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.
By using our website, you consent to the data practices described in this policy.
2. Information We Collect
2.1 Automatically Collected Information
When you visit our website, we automatically collect certain information about your device, including:
- IP address
- Browser type and version
- Operating system
- Referring URLs
- Pages viewed
- Time and date of visits
- Geographic location (approximate)
2.2 Contact Form Information
If you contact us through our contact form, we collect:
- Name
- Email address
- Message content
3. Cookies and Tracking Technologies
3.1 What Are Cookies
Cookies are small text files placed on your device to collect standard internet log information and visitor behavior information. When you visit our website, we may collect information from you automatically through cookies or similar technology.
3.2 Types of Cookies We Use
Strictly Necessary Cookies
These cookies are essential for the website to function properly. They enable basic functions like page navigation and access to secure areas of the website.
Analytics Cookies (Google Analytics)
We use Google Analytics to understand how visitors use our website. These cookies collect information such as:
- Pages visited
- Time spent on pages
- Traffic sources
- User demographics and interests
The information is aggregated and anonymized. You can opt-out of Google Analytics by using the Google Analytics Opt-out Browser Add-on.
Advertising Cookies (Google Ads)
We use Google Ads to display advertisements. These cookies help us show relevant ads and measure the effectiveness of our advertising campaigns. Google may use this data to personalize ads across the web.
3.3 Managing Cookies
You can control and manage cookies in various ways. Please note that removing or blocking cookies can impact your user experience and parts of our website may no longer be fully accessible.
Most browsers allow you to refuse cookies or delete cookies. You can also manage your cookie preferences using our Cookie Consent banner, which appears when you first visit our website.
4. How We Use Your Information
We use the collected information for:
- Operating and maintaining our website
- Improving user experience
- Understanding how visitors use our website
- Developing new content and features
- Communicating with you (if you contact us)
- Displaying relevant advertisements
- Detecting and preventing fraud
- Complying with legal obligations
5. Third-Party Services
5.1 Google Analytics
We use Google Analytics to analyze website traffic. Google Analytics uses cookies to collect information about how visitors use our website. For more information, visit Google's Privacy Policy.
5.2 Google Ads
We use Google Ads to display advertisements on our website and across the web. Google may use cookies to show ads based on your visits to this and other websites. You can opt-out of personalized advertising by visiting Google Ads Settings.
5.3 Affiliate Links
Our website contains affiliate links to ticket vendors, hotels, and other services. When you click these links and make a purchase, we may receive a commission at no additional cost to you. These third parties have their own privacy policies and terms of service.
Our Affiliate Partners
We work with the following affiliate partners:
- Hotels.com: Hotel booking services for Dallas accommodations
- Ticket Network: Texas Longhorns and Oklahoma Sooners football tickets
- Vivid Seats: Secondary ticket marketplace
- StubHub: Ticket resale platform
- SeatGeek: Ticket search and booking service
Each partner is responsible for their own data collection practices. We encourage you to review their respective privacy policies when using their services.
Affiliate Tracking: When you click affiliate links, tracking cookies may be placed on your device by our affiliate partners. These cookies help track referrals and ensure we receive proper credit for purchases made through our links.
No Extra Cost: Affiliate relationships do not affect the price you pay for products or services. We may earn commissions, which helps support our website operations.
6. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.
7. Your Rights
Depending on your location, you may have the following rights:
- Right to Access: Request a copy of your personal data
- Right to Rectification: Request correction of inaccurate data
- Right to Erasure: Request deletion of your data
- Right to Restrict Processing: Request limitation of data processing
- Right to Data Portability: Receive your data in a structured format
- Right to Object: Object to data processing for certain purposes
- Right to Withdraw Consent: Withdraw consent at any time
To exercise these rights, please contact us.
8. Children's Privacy
Our website is not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.
9. External Links
Our website may contain links to external websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review their privacy policies.
10. Data Security
We implement appropriate technical and organizational measures to protect your personal information. However, no method of transmission over the Internet or electronic storage is 100% secure.
11. International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. By using our website, you consent to such transfers.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date.
13. Contact Us
If you have questions about this Privacy Policy or our data practices, please contact us:
Website: Contact Form
Email: privacy@theredriverrivalry.com
Note: We are not affiliated with the University of Texas, University of Oklahoma, the NCAA, or any official sporting organization. We are an independent informational website about the Red River Rivalry.